Shopify Horizon Theme Setup: Dynamic Variant Images for Better UX

Shopify’s new Horizon theme offers a sleek, modern design, but it’s missing a crucial feature: selected variant images. If your products have multiple colors or sizes, customers see all images at once, even when they select a specific variant. This creates a poor user experience and can lead to confusion.

Fortunately, you can fix this issue easily using the Rubik Variant Images appno coding required! In this guide, I’ll walk you through the exact steps to make your product pages display only the relevant images based on customer selections.


Why This Matters for Your Store

  • Better UX: Customers see only the images matching their selected variant (e.g., only red shirt images when they pick red).
  • Higher Conversions: Clearer visuals reduce confusion and increase trust.
  • Works with Any Theme: Fixes the issue in Horizon, Dawn, or any free/paid Shopify theme.
  • No Coding Needed: Unlike manual theme edits, the app works even after theme updates.

Step 1: Install the Rubik Variant Images App

  1. Go to the Rubik Variant Images app page (or search in the Shopify App Store).
  2. Click “Add app” and install it on your store.

Step 2: Enable the App in Your Theme

  1. From your Shopify admin, go to Online Store > Themes.
  2. Click “Customize” on your active theme (Horizon or any other).
  3. In the left sidebar, select “App embeds.”
  4. Find “Rubik Variant Images” and enable it.
  5. Click “Save” to apply changes.

Step 3: Assign Images to Variants

  1. Open the Rubik Variant Images app from your Shopify Apps list.
  2. Search for the product you want to fix (e.g., a t-shirt with multiple colors).
  3. Click “Assign Images” next to the product.

Option A: Assign by Color

  • Select the color variant (e.g., Red).
  • Choose only the images that match this color.
  • Repeat for other colors (Blue, Green, etc.).

Option B: Assign by Size (or Other Variants)

  • If your product has size variants, you can assign images per size (e.g., Small, Medium, Large).
  • Example: Only show model wearing Small when “Small” is selected.
  1. Exclude shared images (like size charts) by leaving them unassigned.
  2. Click “Save” when done.

Step 4: Test Your Product Page

  1. Visit your live product page.
  2. Select a variant (e.g., Red color).
  3. Verify that only the Red images appear (other colors should be hidden).
  4. Repeat for other variants to ensure accuracy.

Before vs. After

Before: All images show, regardless of selection.
After: Only the selected variant’s images display.


Bonus: Advanced Setup for Multiple Variants

If your product has both color and size variants, you can assign images based on combinations:

  • Example:
  • Red + Small → Show only Red Small images.
  • Blue + Large → Show only Blue Large images.

This ensures maximum relevance for customers.


Why Use Rubik Variant Images Instead of Manual Coding?

No theme edits → No risk of breaking your store.
Works after theme updates (unlike custom code).
Easy to manage—update assignments anytime.
97+ 5-star reviews—proven reliability.


Final Thoughts

Shopify’s Horizon theme (and others) still lacks automatic variant-specific images, but the Rubik Variant Images app solves this in minutes. By following these steps, you’ll improve your store’s UX, reduce confusion, and boost conversions—without touching a single line of code.

🚀 Try Rubik Variant Images today: Get the App Here

Have questions? Drop them in the comments below! 👇

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