How To Add Volume Discount in Shopify – [Easy To Use]

Volume discounts are an excellent way to encourage your customers to buy more while increasing your store’s average order value and overall sales. In this guide, we’ll walk you through the step-by-step process of setting up volume discounts using the BigBulkDiscount app on Shopify. Follow along to learn how to create tiered discounts, customize product pages, and implement this strategy effectively.

Step 1: Install the BigBulkDiscount App

The BigBulkDiscount app makes it easy to set up and manage volume discounts in your Shopify store.

1. Go to the Shopify App Store.
2. Search for BigBulkDiscount or click here to access the app directly.
3. Click Install App and follow the installation prompts.
4. Enjoy the 7-day free trial to test its functionality.

Step 2: Create a Volume Discount Rule

1. Open the BigBulkDiscount app from your Shopify admin dashboard.
2. Click Create Discount and fill in the following details:

• Discount Name: Give your discount a clear name (e.g., “Footwear Volume Discount”).
• Discount Tiers: Set rules like:
  • Buy 2, get 10% off.
  • Buy 3, get 20% off.
  • Buy 5, get 30% off.
• Target Products: Choose whether the discount applies to a specific product, collection, or the entire store.

1. Save the discount.

Step 3: Test the Discount

1. Go to the product page where the discount is applied.
2. Add multiple quantities of the product to your cart.
3. Verify that the discount is automatically applied in the cart and checkout pages.

Step 4: Customize the Discount Display on Product Pages

To make your discounts visible and appealing to customers, you’ll need to customize the product page.

1. Navigate to Online Store > Themes and click Customize.
2. Create a new product template for displaying volume discounts:

• Click Create Template under the Product Templates section.
• Name the template (e.g., “Footwear Volume Discount”).

1. Add icons or text blocks below the pricing section to highlight the discount tiers:

• For example:
  • Buy 2, get 10% off.
  • Buy 3, get 20% off.
  • Buy 5, get 30% off.

Step 5: Apply the Template to Products

1. Go to Products in your Shopify admin.
2. Select the product you want to assign the discount template to.
3. Scroll down to the Theme Template section and choose the new template you created.
4. Save the product.

Step 6: Preview and Verify

1. Open the product page to ensure the discount information is displayed correctly.
2. Test the shopping experience by adding different quantities to the cart and confirming the discount applies as expected.

Step 7: Promote Your Volume Discounts

Now that your volume discounts are live, let your customers know about them!

• Add a banner or announcement bar to your homepage.
• Share the discounts in your email marketing campaigns.
• Post updates on your social media platforms.

Why Use Volume Discounts?

1. Increased Sales: Customers are encouraged to purchase more items to take advantage of the discount.
2. Higher Average Order Value: Tiered discounts motivate customers to add more products to their carts.
3. Customer Retention: Volume discounts enhance the shopping experience, leading to repeat business.

Conclusion

Implementing volume discounts is a proven strategy to boost sales and grow your Shopify store. With the BigBulkDiscount app, you can easily set up and manage discounts while delivering a seamless experience for your customers.